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10-reader-hifi

The Approach

The design was established in a quick proof of concept which evolved into a prototype for tablet and desktop. I worked closely with the developer on the HTML5 prototype to refine the interactions for the reader prototype. We validated the ideas with some business modeling to establish price points and key messaging. The team relied heavily on emerging trends on the web.

The Results

The beta is available at:

http://beta.zinio.com/www/

The Final Designs

Click below to start the slideshow.

Zinio Reader and Website

Zinio is the largest digital newsstand. This project was about creating a new business model for discovering, purchasing and reading magazines. The project resulted in a responsive prototype of a reader and created a new pricing model.

As the Creative Lead, I led a design team on multiple tracks of work from 11/2010 – 08/2011.